A/B Testing Basics: Margin of Error – Ma

Posted: December 8, 2016 in Uncategorized

A/B Testing Basics: Margin of Error – Margin of Error: An expression for the maximum expected difference between the true population parameter and a sample estimate of that parameter. When you are analyzing a statistical experiment or study and progress from discussing the test sample results to discussing the whole population that the sample represents, there will always be a margin of error attached to any estimated values. The margin of error will be stated with a “p… http://ow.ly/Mvvw507kePo

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