Archive for December, 2016

10 Small Business Digital Marketing Predictions for 2017 – What social media marketing trend should small business owners, in particular, be watching for in 2017?


A Complete List of Facebook’s Misreported Metrics and What They Mean

Facebook Launches Live 360 Video, an Important Step in the VR Shift

Six Tips for Successfully Using Livestreaming Video for Marketing

Six Tips for Successfully Using Livestreaming Video for Marketing

The Crazy Egg Guide to Website Image Optimization – The lowest hanging fruit when it comes to conversion rate optimization (CRO) is to reduce the file size (memory) of your images. It doesn’t require A/B testing, and you don’t need a statistics or scientific background. For these reasons, image optimization is a go-to conversion rate optimization practice that all companies should employ as soon as possible. The actual work of reducing the size of your images is relativ…

Why Customer Experience Is Just Like Gift Buying – Ok raise your hand if you have not even started your holiday shopping yet. Yes, my hand is firmly raised. Trust me, we are not alone for many holiday shoppers are in the same dilemma. Or maybe it’s not a dilemma as perhaps some actually enjoy waiting to the last minute. But that’s another story for another time.  Today we’re talking about customer experience and why it can be just like buying a gift,  One Size Most Ass…

Our Gift to You: The Ultimate Holiday Email Marketing & Landing Page Guide

Lessons on Business and Life from the ‘Zen Master of Marketing’

60+ Content Marketing Predictions for a Successful 2017 [New E-Book]